Case · Eiendomskreditt
Eiendomskreditt became a pilot customer of Smarketing CONNECT Hub to change how the finance industry runs customer dialogue.
Note: the platform was previously called Smarketing Sales Hub and has since the video was made been renamed Smarketing CONNECT Hub.
Positioning
"I have experience with how strong brands can positively influence results. With the Smarketing methodology we have a brand platform that all employees take ownership of and that helps us appear cohesive across the entire customer journey."
Eirik Christensen · CEO, Eiendomskreditt
About Eiendomskreditt
Eiendomskreditt is a Norwegian finance company offering long-term financing secured by real estate. The company mainly finances commercial property and is known for personal service, solid risk management, predictable terms and deep expertise in real-estate financing.
The starting point
Eiendomskreditt has a strong foundation and high trust in the market, and wanted to strengthen its position through clearer differentiation in personal customer service, safer, faster and more relevant in a demanding market.
The solution: CONNECT Hub
Smarketing CONNECT Hub gathers the customer dialogue in one shared structure with clear priorities, messaging and expectations. All client advisors now use the platform to communicate, share documents and collaborate with customers. The result: fewer email loops, more consistent quality, better data handling and better insight into customer dialogue.
Next step